SEO campaigns succeed when your content is focused on two audiences – search engine crawlers and human readers. When planning your content calendar, attach topics to keywords that match your audience’s search queries. By doing this, you give every page that you publish an SEO purpose.
Some SEO content writing services only focus on keyword integration. Keywords are important, but the game today is different. Keyword stuffing doesn’t work anymore. Much of the focus today is on engagement and encouraging sharing across social networks. For this, you need a service that delivers exciting and unique content to your audience.